Woven CEO Greg Greiner outlines Claude Code research agent

Greg Greiner, CEO of Woven and former product leader, explains how product managers can use AI and tools like Claude Code to conduct automated, proactive research with customers at scale. By feeding CSV drop-off data and company policies into Claude Code with a Gmail or sender integration, product teams can trigger personalized plain-text outreach to churned or trial-abandoned users. Greiner notes that using an LLM judge for groundedness evals allows the system to verify and refine responses asynchronously over email before human review. Open article →