Amazon blocks Meta Muse AI agent shopping

inc.com2 min read

Amazon CEO Andy Jassy dismissed concerns that external horizontal AI shopping agents are impacting Amazon's advertising business, arguing that relatively few people shop that way due to subpar user experiences. However, the author questions this defense, noting that Amazon recently blocked Meta's Muse AI agent from shopping on its website. The commentary points out the contradiction in citing low usage as proof that agents are harmless while actively blocking those same agents. Open article →