Meta Says You’re ‘Solely Responsible’ for What Its AI Does to Your Ads. Check What It’s Changing Before November 20

Meta has updated its commercial terms to place full legal responsibility on advertisers for any inaccuracies or inappropriate content generated by its AI personalization tools. Advertisers are automatically opted into these features, meaning businesses assume all risks for automated alterations like those previously seen in an REI ad. Following regulatory complaints about a separate web-crawling clause, Meta extended the rollout deadline to November 20. Open article →