Claude models choose different Shopify catalog items

An investigation testing three Claude AI models on Shopify catalog product lists found that the models consistently prefer products with high review counts or default choices, and that shifting a product's position in a list or altering search parameters drastically changes the model's selections. The author argues that this hidden decision-making layer between AI shoppers and storefronts operates as an opaque black box that stores cannot easily monitor or control. Open article →